New Franchise Recruiter

About Us

At Travel Counsellors, our customers, communities, and colleagues are at the heart of everything we do. For over 30 years, we've empowered 2,100+ independent travel agents worldwide, helping them build successful businesses while providing deeply personal, human connections with their customers. Supported by a talented team of over 400 people in our Support Offices, we create unique travel experiences that keep customers coming back. Named the Best Place to Work in Travel (2022) and ranked in the Sunday Times Best Places to Work (2023 & 2024), we’re expanding rapidly and looking for exceptional individuals to join our Head Office team.

Role Description

• Clearly communicate the value proposition of owning a travel franchise, highlighting key benefits, business features and what sets our brand apart in the travel industry.
• Effectively convert qualified sales leads into successful franchise sign-ups, following up with strong communication and a consultative approach.
• Proactively source prospective franchisees via social media and other platforms, targeting individuals with entrepreneurial drive and transferable skills—even if they come from outside the travel sector.
• Build and nurture strong relationships with current Travel Counsellors, working closely with them to identify and refer potential new franchisees.
• Conduct in-depth research to identify high-potential candidates, engaging those from a variety of professional backgrounds who align with our franchise model.
• Guide prospective franchisees through every stage of the recruitment process, from initial interest to onboarding, in collaboration with key internal stakeholders.
• Conduct face-to-face meetings with potential franchisees to assess their motivations, review business plans, and ensure alignment with franchise expectations and standards.
• Represent the brand and deliver compelling presentations at franchise events to engage and inform potential partners.
• Host engaging webinars to present the franchise opportunity to a wider audience and answer questions from prospective franchisees.
• Attend industry networking and travel trade events to promote the franchise and connect with potential candidates.
• Consistently work toward and achieve sales and recruitment targets in a dynamic and results-driven environment.

Principle Accountabilities

• Drive Franchise Growth
  Deliver targeted growth of the franchise network by successfully converting qualified leads and sourcing new prospects aligned with the business model.
• Lead Generation & Pipeline Management
  Manage a consistent pipeline of prospective franchisees through proactive outreach, social media sourcing, referrals, and inbound lead conversion.
• Candidate Qualification & Assessment
  Evaluate prospective franchisees through detailed consultations, business plan reviews and alignment assessments to ensure suitability and long-term success.
• Relationship Management
  Build and maintain strong, trust-based relationships with candidates, current Travel Counsellors and internal teams.
• Sales & Target Achievement
  Consistently meet or exceed recruitment and sales targets, contributing directly to the business's commercial and strategic growth goals.

Educational/Professional Standards

• Minimum of 5 years’ proven sales experience, with a strong track record of consistently meeting or exceeding targets and delivering exceptional service.
• Excellent negotiation and influencing skills, with the ability to close deals confidently and effectively.
• Mature, consultative approach to sales, focused on understanding client needs and building lasting partnerships.
• Exceptional communication and interpersonal skills, with a talent for nurturing and maintaining strong professional relationships.
• Results-driven mindset, with the ability to thrive in a target-oriented environment.
• Strong ambition and a drive to succeed, consistently demonstrating initiative and resilience.
• Excellent work ethic, with a proactive, accountable, and positive attitude.

Our Benefits

• Competitive salary + annual bonus
• Flexible hybrid working
• Career development opportunities
• 25 days holiday (increasing to 28 after 5 years)
• Enhanced Maternity/Paternity pay
• 1 paid charity day
• Company events and incentives
• 3x salary death in service benefit
• Pension scheme
• Private Medical Insurance or Healthcare Cash Plan
• Free breakfast and beverages

Inclusive Recruitment Statement

Travel Counsellors is an equal opportunity employer committed to diversity and inclusion. We welcome applicants from all backgrounds and do not discriminate based on race, gender, disability, or any protected characteristic. We provide accommodations for individuals with disabilities throughout the hiring process. We believe diverse perspectives strengthen our team and encourage all to apply.