"The technology gives me more freedom." How our AI-powered tools are helping corporate Travel Counsellors focus on what matters most

After years in corporate travel, Tim Richardson joined Travel Counsellors to build something of his own. As he settled into the business, one of the biggest surprises was how the technology helped him work more efficiently, without compromising the personal service his clients value.

Working smarter, not harder

Starting with a new business means learning new systems, processes and ways of working. But for Tim, the technology behind Travel Counsellors has made that transition much easier. One tool that's had an immediate impact is Travel Counsellors' proprietary AI-powered assistant, TC Co-pilot.

"There's so much information available. Using Co-pilot to find what I need or learn how to do something has been amazing."

Rather than searching through documentation or trying to remember where information lives, Tim can quickly find answers and get back to supporting his clients.

Technology that creates freedom

For Tim, AI isn't about replacing experience. It's about removing friction.

"The technology gives me more freedom and availability to have more control over what I'm doing."

Instead of spending valuable time navigating systems, he can focus on growing his business and delivering the service his clients expect.

The human element still matters

While technology has changed the way Tim works, it hasn't changed the reason clients choose him. "When the clients call me, they get me."

That personal relationship remains at the centre of his business; technology helps him work more efficiently, but it's the trust, reassurance and expertise he provides that continue to set him apart.

Technology is changing. The human element isn't.

Tim's experience shows that the most exciting opportunities in AI aren't about replacing expertise. They're about removing the barriers that stop experienced professionals doing their best work.

By taking away some of the day-to-day friction, AI gives corporate travel professionals more time and headspace to focus on what clients value most: trusted advice, strong relationships and personal service.

It's a different perspective on the future of corporate travel, and one that's explored in more depth in our latest webinar.

Watch "The future of corporate travel: Why people will matter more than ever" to hear Tim's story in full, alongside insights from Mel Quinn, Director of Corporate Travel at Travel Counsellors, on how AI is reshaping the industry and why trusted relationships are becoming an even greater competitive advantage.

Register here for instant access.