Travel Counsellors reports double-digit growth as demand for personalised travel continues

We’re delighted to report another period of strong trading, fuelled by rising demand for personalised travel and the strength of our global community operating across seven international markets.

We’ve delivered an 11% year-on-year increase in group sales over the past four weeks, with the UK premium leisure business making a significant contribution, recording a 17% growth compared with the same period last year.

Demand has remained positive across a range of destinations and travel types. Cruise sales increased by 24% over the past four weeks, while Mediterranean travel grew by 13%, driven mainly by Italy and Greece.

Long-haul travel also performed well, with sales to the USA up 10%. Africa (+69%) and South East Asia (+32%) also recorded strong growth over the same period.

The performance provides further evidence of the strength of our human-led model, helping travel entrepreneurs build successful businesses while delivering highly personalised experiences for their customers.

Steve Byrne, our Global CEO, said: “We’re really pleased with our latest trading performance. These results are further evidence of the strength of our model and, above all, of the incredible care and commitment our community continues to show their customers and the trust customers continue to place in them.

“Our ambition is to build the most personalised, productive and scalable human-led travel platform in our chosen markets. That means creating the conditions for talented travel entrepreneurs to build successful, enduring businesses of their own, while keeping the human relationship at the heart of the customer experience.

“It’s the combination of our people, the insight and data built through trusted customer relationships, our technology and our collective scale that creates real value. Used together, they help our people work smarter, understand and serve customers more personally, grow stronger businesses and spend more time on the human relationships that make the difference. As we scale, we’ll keep investing in that combination — helping our Travel Counsellors build stronger businesses while delivering even more personal experiences for their customers.”

Ready to build a travel business of your own?

Our latest results show what’s possible when talented travel professionals combine their passion and expertise with the backing of a powerful global community, leading technology, and dedicated support.

If you’re thinking about taking the next step in your travel career and want to discover what running your own business as a Travel Counsellor could look like, join us at an upcoming Travel Counsellors Discovery event.

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